What a rank costs, and what it returned
Every number on this page is worked out from the board itself, so anybody reading the same listings can reproduce it. We publish it before anybody is asked to bid, because a price nobody can check is a price nobody should pay.
Paid for ranks
£5,830
Ranks held
20
Visits proved at the door
2,467
Cost per visit
£2.36
across every board
A visit is counted only when staff redeem a code at the door. Not a click, not a page view, not somebody tapping directions and going home.
Where the footfall went
Two readings of the same thing. How many people walked in, and what each of those people cost the venue that brought them.
Visits proved, by category
Codes redeemed at the door, counted per category.
- Nightlife510
- Cafés & brunch480
- Pubs & bars391
- Restaurants355
- Experiences212
- Live & events176
- Wellness & gyms145
- Luxury & members88
- Shopping71
- Culture39
- Stay0
What a visit cost
What the category's holders paid, divided by the visits they proved. A shorter bar is better here.
- Cafés & brunch£0.75
- Wellness & gyms£1.59
- Pubs & bars£1.61
- Shopping£2.25
- Experiences£2.36
- Nightlife£2.51
- Restaurants£2.79
- Live & events£2.90
- Culture£5
- Luxury & members£7.10
- Stayno visits counted yet
How much of London is trading
20 boards of a possible 825 have somebody on them. The rest are open, and every one of them starts at the same price.
Boards held, by zone
Five zones, seventy-five areas, eleven categories in each.
- Central7
- North2
- East5
- South6
- West0
Ranks claimed, by month
Read off the date each holder took its position.
- July 20261
- August 202610
- September 20269
How to read any of this
- Cost per visit
- What a venue paid for its rank, divided by the number of codes its staff redeemed. It is not a projection and it is not an average of anything we chose.
- Why there is no click count
- The platform this is modelled on sold clicks. A click is cheap to cause and proves nothing. We only count a person who was standing at a door.
- Why some rows say nothing yet
- Because nothing has happened on them yet. A board with no redemptions does not get a cost per visit calculated by dividing by zero and rounding it into something flattering.
- Where the money goes
- Into holding a rank, and nowhere else. We take no commission on a booking, a bill or a return visit.